In my experience, variant covers are a MUST if you plan on selling comics in person at cons. With just a standard size single issue, it’s hard to convince the average person to spend more than $5 on a book they haven’t heard of, meaning I’m lucky to make $1 per book after printing costs. But with a “limited print” variant cover with eye catching artwork, many readers will be willing to pay $10-15 for the same book, and some of the more interested fans will want to buy every cover. So I can start making at least $6 per book sold, which makes a big difference when recovering convention costs!
100% agree! Especially for creators who don't have Graphic Novels to sell at higher prices, a Variant Cover (especially an *exclusive*; comic readers love exclusive variants) is an absolutely essentially tool!
Great read, Kate and Phil!
In my experience, variant covers are a MUST if you plan on selling comics in person at cons. With just a standard size single issue, it’s hard to convince the average person to spend more than $5 on a book they haven’t heard of, meaning I’m lucky to make $1 per book after printing costs. But with a “limited print” variant cover with eye catching artwork, many readers will be willing to pay $10-15 for the same book, and some of the more interested fans will want to buy every cover. So I can start making at least $6 per book sold, which makes a big difference when recovering convention costs!
100% agree! Especially for creators who don't have Graphic Novels to sell at higher prices, a Variant Cover (especially an *exclusive*; comic readers love exclusive variants) is an absolutely essentially tool!
Was great getting to meet you! (I'm the one in the purple hat, in Boston.)
And you've reminded me of a gap in my education: I've never actually seen the original _Lilo and Stitch_. Need to rectify that...
It was so nice seeing you! Hope you enjoy the watch. -Kat